Topics & Moderators 2019

On April 02, 2019 by Maren Gutmann

From Data Economy to Trends and the proven Magic Roundtable

Here are this year's topics for DestinationCamp and our fantastic moderators. An exciting setting awaits you, from data economy and trends to the proven Magic Roundtable.

We are delighted about the many ideas & thoughts you submitted. As usual, these were evaluated with professional support from Claudia Brözel and Marco Bohland from Eberswalde University of Applied Sciences, and the topics were assigned to the sessions and moderator teams together with our editor Wolfgang Weiler from Projekt D.

Curtain up! You can look forward to these topics at the 9th DestinationCamp in Hamburg:

Data Economy in Tourism

Moderators: Guido Sommer & Carsten Gersdorf

  1. Open Data: From Theory to Practice
  2. How are AI and voice searches changing demand?
    Expert Insight: Christian Vollmert
  3. Augmented Analytics and Agile Market Research
    Expert Insight: Jan Hecht

Trends: What's Coming? What's Staying?

Moderators: Oliver Puhe & Cornelius Obier

  1. Mobility Trends
  2. Trends in Offers & Experiences
  3. Communication Trends

Actively Shaping Change

Moderators: Sybille Wiedenmann & Sebastian Gries

  1. Addressing the Skilled Labor Shortage as a Joint Effort
    Expert Insight: Elmar Müller
  2. The Destination as a Space for Living, Leisure, and Work
  3. Successful Change Management

Digitalization & Society: A Matter of Attitude

Moderators: Dirk Schmücker & Eric Horster

  1. New Business Models
    Expert Insight: Edgar Kreilkamp
  2. Ethical Questions of Digitalization
    Expert Insight: Detlef Horster
  3. Digitalization and Sustainability

Realignment of Marketing

Moderators: Bastian Hiller & Niels Dörje

  1. Brand Strategy: Impact on Content Conception
    Expert Insight: Martin Schobert
  2. Tourism Advertising: How Much of the Traditional Can the Future Accommodate?
  3. Knowledge Management in Tourism Networks

Space for Active Peer-to-Peer Discussions

Moderators: Claudia Brözel & Kirsi Hyvaerinen


The origin of 'meeting in a circle' dates back to ancient times. In the past, people gathered around a fire to speak respectfully, make important decisions, discuss problems, and seek solutions. The MagicRoundTable provides exactly this space, which is rarely available to us today, for respectful, peer-to-peer conversations. Participants determine the topics: you bring your subject and the people you wish to discuss it with to the table.

  1. Magic happens in conversation: anything but small talk.
  2. MagicRoundTable: Women only
  3. MagicRoundTable: Men only