STEFAN MÖHLER

Stefan has been working as a consultant in the tourism industry for over 20 years. From 1994 to 1998, he helped set up information and reservation systems at a systems service provider in Freiburg, and in 1999 he joined the Hamburg-based consulting firm tc-network. As a co-founder and managing partner, he has been with netzvitamine GmbH since 2012, where he is primarily responsible for the consulting areas of communication strategy and digital brand management.

After gaining experience in the high-end hospitality industry, he earned his degree in tourism management in 1997 as a Dipl.-Betriebswirt from the DHBW in Ravensburg. Since then, he has held a teaching position there in the field of digital transformation and online communication. His motivation is to help destinations achieve greater prominence and relevance among their target audience through strategic communication.