3rd Place • 2022

Localhood – Guests become temporary locals
Bad Hindelang Tourism
In its "Habitat Concept 2030," Bad Hindelang in the Allgäu region has committed itself to the "protection and preservation of climate, air, and nature." To achieve this, the "region's attractiveness for guests is to be experienced in an environmentally friendly way," and at the same time, guests are to become "temporary locals." The central tool for this is the Bad Hindelang PLUS service guest card. In addition to free use of 20 infrastructure and leisure services, it also promises exclusive access to 25 unique experiences. Whether it's "Mowing like Grandfather," "Tree Planting with the Forester," or a "Kässpatzen Cooking Class" – guests experience culture and nature authentically. Furthermore, free use of public transport and free rides with the "EMMI-MOBIL" on-demand bus system are now also offered.










